With synthetic drugs, consumers are the test subjects
Though legal, synthetic drugs don’t go through testing and regulations like FDA-approved pharmaceuticals.
Join our expert "TechKnow" contributors Phil Torres, Crystal Dilworth, Kosta Grammatis, and Marita Davison as they explore scientific innovations and their impact on our lives. Crystal reports on dangerous chemistry behind synthetic drugs like spice and bath salts. Kosta learns how companies collect, analyze, and use mobile phone data. Plus, Marita learns how Beyond Meat is creating meatless protein that looks and tastes like the real thing.
Though legal, synthetic drugs don’t go through testing and regulations like FDA-approved pharmaceuticals.
Small business owners turn to cell transmitters to get in on benefitting from consumer data.
How Beyond Meat creates plant protein that looks and tastes like the real thing.
Turnstyle Solutions is a consumer analytics company that uses mobile phone data to quantify customer behavior and traffic patterns. By using Turnstyle's hardware, a business can monitor their customers' mobile phones through a wi-fi connection, allowing them to track and analyze foot traffic, dwell times, first time customers, and more. Businesses can then use that information to help them make decisions to maximize profit and better serve their customer base.
Beyond Meat is a vegan plant protein designed to look and taste just like real meat. The protein is is made of a blend of soy and pea protein, flours, and fiber and can be prepared and eaten like real chicken. The company's goal is to create a successful plant protein that can fully replace the nutritional value of meat at a more sustainable, lower cost.
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